B
Digital marketing involves promoting products using digital channels such as social media and online ads.
A
SEO stands for Search Engine Optimization, which improves website visibility on search engines.
A
Upselling involves encouraging customers to buy a more expensive item or add-ons during the purchase process.
C
Cash on Delivery (COD) is less common in online transactions, as it involves physical cash exchange upon delivery.
C
Inventory management in e-commerce involves managing stock levels and product availability.
C
B2C, B2B, and B2G are primary e-commerce models. C2C is a secondary model, involving consumers selling to other consumers.
A
Conversion optimization is the process of encouraging customers to complete online purchases.
A
PayPal is a payment gateway used for processing online payments.
B
GDPR stands for General Data Protection Regulation, which governs the handling of personal data in the European Union.
B
Data encryption is crucial for securing sensitive information in e-commerce.
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